In a world where financial literacy is often overlooked, Masabata Sebusi emerges as a guiding light for young individuals seeking to navigate the complex realm of personal finance. Hailing from Bloemfontein in the Free State, Masabata is the visionary behind Financial Compass, a transformative program that equips the younger generation with essential financial knowledge. In this exclusive interview, we delve into Masabata’s journey and motivations, uncovering the woman behind the mission to empower others on their financial freedom quest.
Who is Masabata Sebusi and can you tell us a bit about yourself?
I always find it so difficult to answer this question. I am from Bloemfontein in the Free State. I am an introvert and appreciate quiet spaces. Apart from business, I have an appreciation for art and poetry but I don’t get to show this side very often. Lastly, I believe being left-handed is a superpower.
You founded the company Financial Compass, a program that equips tertiary and entry-level employees with basic financial literacy principles, what inspired this venture?
I have always been passionate about financial literacy and understanding what influences our spending habits beyond our background. As a young black woman, there was no institutional knowledge, values or principles of money that could be passed down to me so that I could start from that foundation.
I realised how, especially in black communities/families, this was the shared experience and lived reality… changing this reality became my inspiration and my why. I wanted to create an environment that allows young people to have a better shot at changing their narrative and achieving financial freedom in their lifetime using easy but impactful methods.

Over the years you have been honoured by several publications and enterprises, started a business, and graduated from the University of the Free State; which has been your biggest and most treasured accomplishment?
I think it definitely has to be my graduation. Seeing my mom’s face beaming with pride and hearing her scream my name as I walked across the stage made the journey worth it. I am a first-generation student, so for my family, it was more than just a graduation. It was the beginning of something new and the promise of a brighter tomorrow.
What is next for Masabata and Financial Compass?
We are planning to have our first in-person session in November so please be on the lookout. We are also open for business and people can book their spots for the course. It covers the basics of budgeting, goal setting, savings and Investments.
It has been an amazing journey so far and I look forward to what the future holds.
Do you have any advice for women looking to get into your industry?
The only impossible journey is the one you never begin. It’s not easy. It’s not rosy but it is worth it. Keep in mind that it is the process of trial and error that perfects our craft. Don’t be afraid of failure, embrace it.
Getting to know Masabata:
- If I had to choose one person, alive or dead, as my inspiration, it would be? My mom
- My favourite hobby is? Singing
- Pizza or pasta? Pizza
- My daily mantra is? My best is good enough.
Thank you, Masabata! Follow her journey, below!




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